KIND Debuts 100-Calorie KIND Minis

KIND Healthy Snacks announces the national introduction of KIND® Minis to fill a need for people seeking on-the-go snacks that taste good and offer balanced nutrition.

“For years, 100-calorie snacks have enjoyed a health halo due to their smaller pack sizes and lower calorie count, but in reality, they provide little nutritional value,” says Daniel Lubetzky, Founder & CEO of KIND.

When compared to bestselling lower calorie snacks on the market – from cookies and crackers to salty snacks – KIND Minis have more nutrient dense ingredients and provide a greater amount of positive nutrients, like protein and fiber, while containing fewer refined carbohydrates.

KIND Minis have a nutrient-dense first ingredient. Three bars lead with almonds; two lead with peanuts and one leads with cashews. Select bars also contain fruits, such as cranberries and cherries. Flavors include bestsellers such as Dark Chocolate Nuts & Sea Salt; Caramel Almond & Sea Salt; Peanut Butter Dark Chocolate; Dark Chocolate Cherry Cashew; Salted Caramel & Dark Chocolate Nut; and Dark Chocolate Almond & Coconut.

The KIND Minis introduction is consistent with KIND’s heritage. In 2004, the company created a new healthy snack category when it unveiled a line of bars made with whole nuts in a transparent wrapper. Since then, the company has rolled out more than 70 different snacks.

Since its founding in 2004, KIND has been on a mission to make the world a little kinder one snack and one act at a time. KIND was born out of its founder’s desire to create a snack that was healthy and tasty, wholesome and convenient. What began as a line of premium Fruit & Nut bars sparked the creation of an entirely new healthier snacking category. Today, KIND has a family of more than 70 snacks that offer solutions for a variety of different occasions.

Its recipes use nutrient-dense, premium ingredients like nuts, seeds, whole grains, and fruit, which are recommended for a healthy diet. All snacks are gluten-free, do not contain genetically engineered ingredients and are not sweetened with sugar alcohols or artificial sweeteners.

The full Minis lineup will be available online and at retailers nationwide. To learn more, visit KindSnacks.com.