Babybel Mini Rolls Deliver Fun Snacking Experience

A new twist on a classic dairy snack beloved by both parents and kids, Babybel® Mini Rolls offers a spirit of creativity to snacking with a fun and exciting new spiral shape that kids and parents can peel and eat together, with boundless imaginative possibilities for creativity.

Seventy-four percent of millennial parents now include their kids in household purchase decisions, a number significantly higher than their Gen X counterparts, and one that is contributing to shifting snack time dynamics.

With no artificial preservatives, flavors, or colors, Babybel Mini Rolls are available in five-count packs in the dairy aisle at all major retailers for a suggested retail price of $3.89.

Part of the Bel Brands USA family, Babybel and new Babybel Mini Rolls are playful snacks perfect for the whole family. Babybel Cheese is one of the most popular brands manufactured by Bel Brands USA Inc., a subsidiary of Fromageries Bel. A family-owned cheese maker headquartered in Paris, France, Fromageries Bel produces more than 30 local and international cheese brands sold in more than 120 countries around the globe. In addition to Babybel, other USA favorites include Boursin®, The Laughing Cow®, and popular cheese spreads marketing under Kaukauna®, Merkts®, and Price*s® labels. Bel Brands delivers fun, healthy snacks to over 400 million consumers globally.

For more information, visit www.belbrandsusa.com.